Case Study Overview

When THE COFFEE BEAN, a small specialty café in Ohio, partnered with Rank Pulse Agency, they were struggling to attract steady foot traffic and online orders. Despite having a loyal local customer base, their growth had plateaued, and they needed a modern digital strategy to scale revenue without increasing overhead.

Rank Pulse Agency deployed its all-in-one marketing platform—combining reputation management, automated messaging, booking systems, and AI-powered campaigns—to transform THE COFFEE BEAN’s digital presence. Within six months, the coffee shop experienced a 10× increase in monthly revenue and positioned itself as the top café in its area.

Challenges Before Partnering with Rank Pulse Agency

Limited Online Visibility: THE COFFEE BEAN had only 12 Google reviews with a 4.0 average rating and appeared on the second page of local search results.

Inefficient Communication: Customers often called the shop for hours or location info, resulting in missed orders during busy periods.

Lack of Loyalty Programs: There was no consistent system to capture customer data or incentivize repeat visits.

Minimal Social Media Engagement: The shop’s social channels were underused and disconnected from sales.

Rank Pulse Agency’s Strategy

1. Reputation Management

We integrated our automated review request system into the coffee shop’s checkout process.

Negative feedback was privately flagged for resolution.

Satisfied customers were encouraged to leave 5-star Google reviews.

Result: THE COFFEE BEAN’s Google rating increased from 4.0 to 4.9 stars with over 500+ positive reviews, boosting search visibility and trust.

2. AI-Powered Messaging and Lead Capture

Using Rank Pulse’s built-in 2-way SMS and WhatsApp, the shop started engaging customers automatically:

Sent personalized welcome messages to new visitors.

Automated follow-ups for promotions, seasonal drinks, and abandoned online carts.

Result: Average response time for customer inquiries dropped from 12 hours to under 2 minutes, driving 30% more repeat visits.

3. Online Booking & Loyalty Program

We launched a mobile-friendly landing page and integrated it with a loyalty rewards program:

Customers could pre-order coffee, reserve seasonal drinks, and collect points for every purchase.

Data synced directly with the shop’s email and SMS campaigns.

Result: Online pre-orders grew to 40% of total sales, and repeat purchases increased by 60%.

4. Social Media & Paid Ads

Our team ran hyper-local social ad campaigns optimized for ROI:

Targeted audiences within a 10-mile radius.

Highlighted seasonal products, special events, and online ordering.

Result: Ad campaigns achieved a 4× return on ad spend (ROAS) and consistently brought in new customers.

• Results Achieved in 6 Months
• Metric Before After (6 Months)
• Monthly Revenue $5,000 $50,000
• Google Reviews 12 (4.0⭐) 500+ (4.9⭐)
• Repeat Customers 15% 55%
• Online Pre-Orders 0% 40% of total sales
• Average Response Time 12 hours <2 minutes

Overall Impact: THE COFFEE BEAN achieved a 10× growth in revenue, became a top-ranked café in its city, and built a loyal customer community.

Key Takeaways

All-in-One Efficiency: Centralizing reviews, communications, and campaigns saved staff hours each week.

Data-Driven Insights: Access to real-time customer data allowed for smarter promotions and seasonal offerings.

Scalable Growth: The platform enabled sustainable growth without hiring additional staff or increasing operational costs.

Client Testimonial

“Before Rank Pulse, we were relying on foot traffic and word of mouth. Now we’re top of Google searches, our regulars keep coming back thanks to rewards, and we’re selling more coffee than ever—both in-store and online. Rank Pulse turned our small coffee shop into a thriving local brand.”
– Emily Carter, Owner of THE COFFEE BEAN